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How to Choose the Best Vape Products for Your Vape Shop?
After the tips on How to open a vape shop, here we will provide 6 tips to help you choose the ideal and best vape products for your own vape shop.
How can a vape shop make a profit—this is probably the number one consideration for business owners when investing in the vaping industry. Running a vape shop that can earn sizeable, sustainable profits is not as simple as it sounds.
A good vape shop must have good vape products. What you need to really care about when choosing vape products is the cost of staff and inventory management. The vape business requires a businessman to stock a variety of quality vape products from truly promising brands, which is especially important because there are some brands that are not going far in the market.
Likewise, the market is constantly changing and new vape products are bound to come out every month, so keeping your inventory up to date is a must. More importantly, you should sell your products at a reasonable price that will help you make a profit or at least break even.
Therefore, this article aims to provide you with the tips you need to stock your vape shop with the best vape products.
Tip 1: Add yourself to the vape manufacturer’s mailing list
Staying informed is paramount. The best way to do this is to be the point of contact for as many e-cigarettes hardware and e-liquid manufacturers as possible. Make sure you add yourself to their mailing lists so you can get important information about their products in real-time.
For the most part, vape manufacturers follow a routine of product R&D, manufacturing, and releasing products to market. Vape brands will quickly create more innovative products and launch them depending on how these products are received. Therefore, it is almost impossible to keep up with vape product developments as an individual.
What’s more, since you know that some product lines have greater potential, it is best to know their release dates to get a head start and be among the first to sell to customers.
Tip 2: Record and analyze your data
Make sure you have a point-of-sale system (POS) so you can come aware of which products have moved and which have not. With a good POS, you can tell which products are the most popular. In addition, it can help you analyze your consumers’ purchase history and determine their preferences.
Tip 3: What products should you stock?
Here comes the most important question, some of the product categories that you must have in your inventory when choosing products for your vape store are as follows.
- There should be at least two different common vape starter kits. They should be a combination of mid-range priced products and high-end products;
- A diverse inventory of easy-to-use pod systems and disposable pods;
- A large variety of vape tanks that suits sub-ohm devices;
- A large variety of vape pod mods;
- Smart battery chargers, batteries (include 18650 batteries);
- All coils fit all tanks as people are most likely to come back and buy them;
- High-quality e-liquids (vape juices) in several different PG/VG ratios and nicotine strengths.
Tip 4: Pay more attention to vape product reviews
A detailed but important tip is to look through vape product reviews to find out which products are the best or have the potential to be the best vape products. When looking at reviews, focus on how many people have seen the product; if the number of views is high, then it is an indication that there is a high demand for that particular product, which is a simple method of user research.
Next, read the comments under product reviews, no matter they’re videos or articles. The earliest comments are likely to be those that praise and recommend the vape product. While following that you might see honest, fair comments which compare the product to others with more and better features. Some of the sites or channels that have the best vape product reviews include.
- Rip Trippers (Youtube & Ins)
- Mike Vapes (Youtube)
- Vaping 360 (website)
- My Vape Review (website)
Tip 5: Focus on social media platforms
Being able to catch a brand’s latest releases faster than your competitors is not simple. When you fail to do so, you might have also overlooked some of trending products that should have been stocked up timely, and thus leaving yourself missing out on a lot of profits.
There might be a solution. To successfully brand their products, vape brands use social media platforms such as Facebook, Twitter, and YouTube to raise awareness and hype their products. Vape enthusiasts thus know that these products exist and vape shop owners have the opportunity to stock them.
For instance, YouTube itself has a huge user base, which most vape brands are positively tapping into. We recommend that you stay tuned to those brands’ official YouTube accounts to stay one step ahead in finding out what’s newest. Observe the traffic the product gets and check if the product is also hyped on Reddit (r/vaping) and other vape forums.
Tip 6: Buy low, sell high
Remember tip 1? We need to get ourselves on as many manufacturers’ mailing lists as possible in order to get timely information on new vape products. Well, there is another reason, sometimes manufacturers will run sales on vape products at low prices. This is a perfect opportunity for you to buy at a low price and then sell high to make more profit. You can also negotiate with the supplier and get a good deal if you plan to buy the product in bulk.
Verdict
These tips above may not be comprehensive, but they are fairly practical. This article does not explicitly list specific products that can be stocked in your vape shop, but it certainly provides viable ways to help you pick the best vape products for your vape shop.
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